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Getting the Most Out of Giving Tuesday

September 7, 2017 @ 1:30 PM4:30 PM

Getting the Most Out of Giving Tuesday

Giving Tuesday is an annual, global day of giving. How does it fit in to your organization’s fund development strategy and how can you maximize the effectiveness of your Giving Tuesday campaign?

Join Tamela Spicer to reflect on past Giving Tuesdays and which strategies yielded greater fundraising results to prepare for your own campaign.

Key Concepts:

  • How to utilize social media to increase your Giving Tuesday impact
  • Volunteers and their role in creating campaign awareness
  • Using a day of giving to develop a culture of philanthropy and strengthening your donor pipeline

Cost: $60 (free for GVSU staff/students with ID)

Register Now

Tamela Spicer

Tamela Spicer, M.A. is the program manager for nonprofit services at the Dorothy A. Johnson Center for Philanthropy at Grand Valley State University. She works primarily with faith-based clients, and specializes in organizational structure, fund development, and strategic planning. Learn more about Tamela.


September 7, 2017
1:30 PM – 4:30 PM
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Dorothy A. Johnson Center for Philanthropy, Grand Valley State University


Dorothy A. Johnson Center for Philanthropy
201 Front Ave SW, Suite 200
Grand Rapids, MI 49504 United States
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