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Brown Bag Lunch & Learn: Invest in Your Brand

February 27, 2019 @ 11:30 AM1:00 PM EST

Join us for a discussion about the many returns on investment when you get your nonprofit’s brand right. Jeff Terpstra, President of Scott Allen Creative, will present the value of investing in your brand. Learn how a strong brand can attract loyal donors, employees, and volunteers.

You will learn:

  • What to do when a brand needs help
  • How to inspire others with your cause
  • How to discover your hero’s journey
  • How to make a heart connection with donors and volunteers
  • The positive impacts of investing in your brand


  • FREE online resources for nonprofits that you can implement today!

Cost: Free!

Attendees are welcome to bring a lunch to this event. Water, coffee, and tea will be provided.

Register Now

Deadline to register is 8 a.m. on February 27.

Photo: Jeff Terpstra

Jeff Terpstra has been in the world of design and branding since 1982. In 1996, Jeff began a design studio in his home. He was then able to spend more time with his family and mentor young people in illustration and design.
In 2008, Jeff founded Scott Allen Creative to help corporate and non-profit clients develop meaningful brands.

In recent years, Jeff led Scott Allen Creative to focus on non-profit causes. Every member of his staff is passionate about creating brands that contribute to the nonprofit’s support, sustainability, and growth. Jeff says, “Our mission is to design compelling brands that build a bridge between the heart of an organization and the heart of a donor.”

The agency’s services include donor market research, brand identity, donor communications, web development, social media content, and videos.

Scott Allen Creative has won Addy Awards for nonprofit advertising campaigns, marketing collateral, and video.


February 27, 2019
11:30 AM – 1:00 PM EST
Event Categories:


Dorothy A. Johnson Center for Philanthropy, Grand Valley State University


Dorothy A. Johnson Center for Philanthropy
201 Front Ave SW, Suite 200
Grand Rapids, MI 49504 United States
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