Giving Tuesday: Harnessing the Power of a Global Movement for Local Action
In this webinar, three Giving Tuesday campaign leaders at the national, state, and city levels share stories and insights from their experiences leading and supporting regional movements.
Since the first Giving Tuesday in 2012, several states and cities — like Baltimore, Charlotte, Dallas, and Memphis — have experimented with organizing their own, more local Giving Tuesday campaigns to raise funds and awareness for state- and city-wide nonprofits. Why do some of these campaigns catch fire, while others burn out? We discuss the challenges and successes as experienced by our panelists.
- Jamie McDonald, founder and CEO of Generosity, Inc. and advisor to the #GivingTuesday campaign
- Betsy Reid, vice president of marketing & communications at the Georgia Center for Nonprofits and state leader of #GAgives on #GivingTuesday
- Amy Jacobs, executive director of SHARE Charlotte
- Tory Martin, director of communications and engagement at the Johnson Center for Philanthropy
Original recording date: October 23, 2018